This job is the branding of our graphic design studio based in Toulouse, France. The name of the studio is BIS, Studio Graphique.
The name BIS suggests numerous things:
— To start with, we are 2 graphic designer so the word bis represent us two.
— Secondly, it’s an anagram, it suggests Big Is Small (a reference to the popular sentence “Less Is More”).
— Thirdly, it’s a play on words with the Urban & & Hip Hop culture (Huge Is Small: Biggy Smalls/ Infamous BIS: Notorious BIG )
The concept was to made an extremely basic and clear graphic style. A timeless design which could evolve in the future according to our different upcoming personals works about the studio (posters, custom products etc.).
We opted to focus our work around the graphic composition and the balance of the components.
Our stationery stuff was made in 2 variations to be filled by computer system or by hand.
Our service cards are creatives and evolutive. We have actually aimed to have fun with the logo and colors to propose to our customers a great deals of different organisation cards (4 various designs, 4 various colors but the very same logo design.)
We opted to use neon colors (neon pantones) and black to create a contrast between the colors.
This colors option is also a method for us to reveal our imagination, offer a pop tone and counterbalance with the sober graphic design. (constantly with the goal to produce contrast).
Our expenses are motivated by old-fashioned french expenses who typically was filled by hand on yellow paper.Business cards are printed on 500g matte paper.We utilized adobe illustrator to create our logo and organisation cards graphic design. The typeface used to create the logo is a custom Montserrat.
Then we utilized Adobe Indesign to create our fixed stuff.Finally we utilized adobe photoshop to showcase our deal with behance.net.Many individuals react to our project in a positive method. This is our first job that we showcased in behance.net as a graphic style and we received a lot of excellent and positives responded. People stated us that the task was very clear, incredible and the colors were good.After posting this to the site we got 3 needs
from various people to work with us.(in 2 days )After 6 days, our very first work has actually been featured
on behance.net, tagged under the AIGA Members gallery.The graphic design studio is made up by 2 freelance designer: Hugues Carrere
& Lilian Chevallier our behance account is: http://be.net/bisstudio!.?.!BIS Studio Graphic design studio based in Toulouse, France.
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