PracticePanther is thrilled to announce the release of the brand-new book, The Tricks to Marketing and Automating Your Law Practice, composed by our personal CEO, David Bitton. With contributions by 15 industry professionals on whatever from seo to logo design to going completely paperless, this book is certainly an important resource for any attorney seeking to take the leap into starting up and heading their own successful practice.
This book’s organization was designed to follow the trajectory of a brand-new firm’s creation and growth chronologically. A foreword by Robert Ambrogi, author of the award-winning blog site LawSites, assesses the future of the legal profession as lawyering ends up being a progressively automated practice. The following chapters theorize on this prediction, preparing ambitious firm owners to optimize their new practices’ predicted success in a world that is significantly technology-driven. Beginning and Growing Your Firm The very first section of the book
, entitled “Beginning and Growing Your Firm, “is relatively self-explanatory in a basic sense, however it contains a broad selection of nuanced info from effective experts who have existed, done that. With contributions from David Bitton, Barbara Leach, Ernest Svenson, Dan Lear, and Aastha Madaan, this area details the most effective and efficient ways to get your company up and running. Laying out the best practices to come up with your firm’s logo, optimize your firm’s placement in online search engine results, comprehend and target your potential customers, and make your practice entirely eco-friendly, these first five chapters are the ultimate do-it-yourself overview of establishing an appealing practice from the onset.Social Media, Marketing, and SEO The book’s second area handle sharing the most efficient pointers possible for marketing and publicizing your brand-new practice.”Social Network, Marketing, and SEO” are an important foundation of effectively making your firm known and available to your potential customer base– and beyond. Gyi Tsakalakis writes a chapter on how best to build and market your company’s website to ascertain that the most visitors are navigating it successfully at any provided time. Jason Marsh covers the basics, and after that some, of carrying out an efficient online marketing campaign with the help of such applications as MailChimp. Nicole Abboud and Mitch Jackson’s chapters will make you a professional on branding your firm and optimizing your social networks presence, respectively. These are just a few of the vital chapters of thoughtful suggestions provided in this chapter. Allison C. Shields, Steve Fretzin, Andrew Cabasso, Nick Rishwain, and, naturally, David Bitton’s unmissable insights into the intricate world of internet marketing are absolutely essential, as well.Law Company Productivity and Automation If there were ever a section where the CEO of PracticePanther is particularly indispensable, it’s certainly the 3rd among this book:”Law Company Productivity and Automation.”It might appear melodramatic to recommend that David Bitton’s word need to be law when it concerns optimizing efficiency via automation, however it definitely stands to reason that, at the minimum, the co-founder of the highest-rated practice management software business on the planet knows exactly what he’s speaking about. Signed up with by 4 other professionals whose suggestions is similarly rooted in knowledge (Eddy Bermudez, Chelsey Lambert, Heidi Alexander, and Lisa Hendrickson), David outlines the must-have extensions, apps, and e-tools for attorneys looking for to make their companies as effective as possible by means of automation. From Heidi Alexander’s suggestions on mastering Evernote to Lisa Hendrickson’s guide to preparing for speed-bumps on Outlook, this area will have your firm up and running– actually, make that soaring– faster than ever.Protecting Your Company All the effort put into constructing an effective practice in this book would be remiss if it were not followed by an area devoted to securing the fruits of your labor. In what is absolutely an increasingly automated and cloud-ified world, it is no longer recommended that lawyers
take extra measures to protect their online existence; it is required. Luckily, David and his expert collaborators have actually detailed a series of actions, and shared a range of pointers, to guarantee that your firm– and your customers’information– is as invariably safe as possible at all times. Eddy Bermudez explains simply why” IT-ing up”is so essential in the modern world, and then David walks you through the very best measures to take in order to do it, from preventing a malpractice claim to increase accountability and diligence by means of automation to preventing billing errors and charge disputes by streamlining your billing and invoicing procedures. Tom Labotte lays out the pros and cons of living in between two computer systems, one at home and one at work, making suggestions about which is best for your company’s needs.Once You have actually Learned the Tricks The Secrets to Marketing and Automating Your Law Practice are lots of, and thanks to the know-how of David Bitton and his 15 extraordinary collaborators, they are now yours to implement and capitalize on. The tricks within this book will render you a professional, seamlessly beginning up, marketing, automating, and securing your law practice so that your journey mastering the cloud takes you– your company– all the way up to Cloud 9. The post Schedule It to Success: The Secrets to Marketing & Automating Your Law Practice appeared first on Law Practice Management Software|PracticePanther.com.