According to a current research study, 75 %of video audiences report that they will click through to a website after seeing a high quality video. It’s clear that video is an efficient tool for engaging with digital consumers, but only if it’s done right.Producing high quality video content that generates customers for your business does not necessarily require a substantial budget plan. What’s actually needed is a strong video marketing plan. There’s little use throwing loan at video production if the video material does not assist you to accomplish your organisation goals.Before you even consider composing a script for your video or approaching a videographer, you need to consider the following: Objective of the video marketing project Available spending plan, potential return, and practicality of investment Video