Is your marketing platform truly smart?

General AI The synthetic intelligence that we understand from sci-fi is called basic AI . It’s a flexible, always-learning intelligence, comparable to our own human intelligence. In reality, the only considerable distinction between AI and human intelligence is that AI is human-built. It can set its own criteria, much as humans can specify how and

Read More

Gartner: One-Channel Digital Marketing Analytics Are Over

There is no single-lane traffic in digital marketing analytics. IMAGE: Ken Lund New players that have actually emerged in Gartner’s world of digital marketing analytics platforms are accepting people-based marketing and they’re constructing a real omnichannel view of individuals. Martin Kihn, research study vice president who specializes in data-driven marketing for the Stamford, Conn.-based research

Read More

Making Sense of Content Marketing Data: Q&A with OneSpot Chief Technique Officer, David Brown

OneSpot just recently selected David Brown as Chief Strategy Officer to lead the brand-new Strategic Services department. As an early innovator and trailblazer in material marketing, David brings a wealth of experience dealing with Fortune 500 brand names to develop highly-effective methods around material. We sat down with David for more information about his take

Read More

Quantzig’s Marketing Analytics Service Helped a Leading Retail Company to Optimize Their ROI

Marketing Analytics Helps a Leading Retail Firm Improve Expense Cost Savings. (Photo: Service Wire) Marketing Analytics Assists a Leading Retail Firm Enhance Cost Savings. (Picture: Organisation Wire) October 20, 2017 08:03 AM Eastern Daylight Time LONDON–( BUSINESS WIRE)– Quantzig, an international analytics options service provider, has announced the conclusion of their most current marketing analytics

Read More

These Indication Mean You’re Prepared for AI Marketing

E-commerce groups are, too frequently, required to choose mediocrity amidst information and channel overload. Increase your marketing and CRM approach with AI-enabled innovation, and instantly increase conversion rates, and scale your customized communications. I have the enjoyment of speaking to a great deal of truly wise marketing groups who are thinking of ways to better

Read More

AI Still Cannot Develop the Perfect Marketing Campaign for You

Picture : Shutterstock.com Image of Caption Close < p data-hdn-analytics=gallery_thumbnails_show|article-gallery-12246758|article-gallery-12246758|0 >< p data-hdn-analytics =gallery_overlay_open|article-gallery-12246758|article-gallery-12246758|0 > Picture of Photo: Shutterstock.com AI Still Cannot Produce the Perfect Marketing Campaign for You Back to Gallery Author Dave Eggers scared millions with history, Google searches, social networks interests and more, AI innovation might be able to tell you which

Read More